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Written by Fred St. John
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March 21, 2009 – In Part 2 of Low Cost Online Marketing Strategies for Start-Up Companies, we will go over marketing strategies that deal more with Search Engine Marketing and Search Engine Optimization. Even though the following online marketing strategies do not provide a lot of traffic in the short term; they will help a website gain higher SEO ranking by providing back links and quality On-Site content. SEO – Think long term… If you start optimizing your website for search engines today in 3 to 6 months you could receive thousands of weekly visitors. Press Releases – Consumers and clients want to know that you are a safe bet. What better way to do that then by showing them that your website is newsworthy. Once again, it’s all about content. |
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Written by Fred St. John
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March 18, 2009 – Online marketing strategies for a start up company or business vary from one extreme to another but one cannot forget about the basic low cost marketing strategies that every company should have in the website marketing repertoire. They are thousands of online marketing strategies on the internet and innovative marketers are inventing new ones every day. Some of these online marketing strategies are cost effective and not yet truly tested. Others are expensive ideas that may or may not work. Using generic and low cost marketing strategies are time consuming but when a company’s online marketing budget is under $5,000; the options are limited. Here are some basic low cost online marketing strategies for start up companies or any companies looking to save a buck: Online Communities – Online communities like Facebook, MySpace, Twitter, LinkedIn and more boast over 500 million users. Each of these users is categorized in a way where you can target your ideal market. |
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Written by Robert Nimylowycz
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March 7, 2009 - Now that you know how to use your SEO Keyword meta tags, let’s discuss how to put those tags to use by writing an SEO Keyword article. It’s not as easy as you might think.
The first step is to identify which SEO keywords will be used in the article. Remember, the SEO keywords you select should have something to do with the page that you are using them on. It doesn’t make sense to have “wedding cakes” as an SEO keyword if you own a baseball card website.
Next, write out a rough draft of the article. Don’t worry about using all the keywords for now.
After you are done with your rough draft, edit your SEO Keyword article and try to add more keywords, but make sure that the placement makes sense. Remember, your website viewers are going to be reading your content, so don’t just fill a page with nothing but keywords.
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Written by Fred St. John
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March 14, 2009 - The Microsoft Network better known as MSN.com began its online journey in August of 1995 to coincide with the launch of Windows 95 OS. It was not created to be a search engine. It was just a simple online service addition to Windows 95 that started out as part of an experiment with interactive multimedia on the internet. For its time, it was an ambitious breakthrough in technology that took place 2 years before Google.com came out as a public domain on the internet. Despite that kind of head start, MSN.com today only owns 17.04% of all searches done on the internet according to Hitwise.com. Why is it such a small search percentage and why does Google keep taking more shares of the search engine industry away from them every year? |
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Written by Robert Nimylowycz
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February 28, 2009 - In our last SEO Keyword article, we discussed how to choose the correct keywords for your website. Here, we’ll explain how to get the most out of your Meta Tags with respect to the Title Tag and the Description Tag. First, we’ll go over the Meta Title Tag. Many consider the Title Tag the most important meta tag, because not only do most search engines utilize it, but the contents appear on the first line of most search engines. The Title Tag should be short, roughly 64 to 80 characters, and should describe what the page is going to be about. Also, you should include the page’s main keyword in the title, preferably towards the beginning and ideally have another SEO keyword as well. For example, our website www.BlindMonkeyMedia.com has the following Meta Title: “Online Marketing Services: BlindMonkeyMedia, Internet Marketing Consultants”. This title is not only keyword rich, but it also clearly explains what the website is all about. |
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