The Future of Email Marketing is Scary
I was just reading this story about the future of email marketing where Forrester states that by 2014, companies will spend a total of $2 billions in email marketing. Its great news for internet marketing companies for sure and if the predictions by Forrester are true, internet marketing companies likeContinue Reading
Email Marketing Basics – Creating a Winning Mailer Part 2
The email marketing basics thus far has been a lot about common sense. Now, we will delve into the marketing research and psychological part of creating a winning email html mailer. Sometimes, people forget the importance of colors and how it affects your mind. For example, colors in the redContinue Reading
Email Marketing Basics – Creating a Winning Mailer Pt. 1
Now that you are aware of the dangers of email marketing and got yourself a killer mailing list, it’s time to create a winning mailer to advertise the goods and services of your online business. A winning email mailer is one that will get people to actually open the email,Continue Reading
Email Marketing Basics – The Dangers
Email marketing is probably one of the most effective and dangerous tool in the marketing world. It is one of the most effective methods because if you have a large and a quality mailing list, you can get a lot of traffic and conversions to your website. On the otherContinue Reading