Feature

The Ultimate Guide to Email Marketing

By: Frederick Saint-Jacques

In: Email Marketing, Feature, Marketing Articles and Tips

The Ultimate Guide to Email Marketing

By: Frederick Saint-Jacques

On:

Word-of-Mouth: Your Ultimate Marketing Tool

Word-of-Mouth Marketing: Your Ultimate Marketing Tool

In the world of marketing, few strategies are as powerful and effective as word-of-mouth marketing (WOMM). This age-old method of spreading information and recommendations through personal networks has stood the

How Marketers Should Prepare for Potential TikTok Ban

Trends in the marketing industry change so fast that marketers need to be agile with their strategies. Knowing the pulse and seeing if trends are worthwhile before jumping on the bandwagon is vital. At present, TikTok is the most prominent marketing trend. However, the platform’s future seems jeopardized due to

Study Shows Decline in Focus on Marketing Effectiveness

By: Bryan Syzlak

On:

The focus on marketing effectiveness across various industries has declined in recent years. According to a new study, around 53 percent of over 1,200 marketers believed the emphasis on effectiveness increased in the last three years. As a marketing consultant, this is disturbing news as it is my bread and